Great Gatsby’s Facebook Mansion

The Great Gatsby (the book; I haven’t seen the movie yet) describes a particular kind of life that used to be the sole property of well-heeled WASPs. They were the privileged ones who came from all parts of the country to convene on The East—New York, Boston, New Haven. They could afford all the new technologies—the telephone, the telegraph, the automobile—that allowed them to leave the undesirable portions of their past in the past and form new, tenuous connections with the beautiful people in the fabulous places.

And so they lived in a party atmosphere where everyone knew each other but nobody knew each other, where a man could draw a thousand friends to his house but leave no one willing to come to his funeral.

It occurred to me reading it that F. Scott Fitzgerald probably thought he was witnessing an unreal world falling apart and resolving into its final tragic end. How right he was about the tragedy, but how wrong he was about its end.

Along came Facebook and Twitter and Instagram and Pinterest and the party goes on.

Think about what social communication does: It opens big noisy rooms where everyone pretends to know each other but no one really does. None of us were invited—most of us were simply brought along (to borrow a Fitzgerald character’s phrase). We are strangers and friends at the same time. Our conversations are at once too intimate and too superficial; too specific and too random.

“Do you always watch for the longest day of the year and then miss it? I always watch for the longest day in the year and then miss it.”

“I like large parties. They’re so intimate. At small parties there isn’t any privacy.”

In the Facebook/Gatsby world, life is just something you talk about. It is conversation—or the disconnected one-liners that have taken conversation’s place—that counts. As Gatsby himself puts it: “What was the use of doing great things if I could have a better time telling her what I was going to do?”

So many details in the novel are reminiscent of social media connections:

  • Daisy’s child is a Facebook child who exists to be shown at her best and bragged about.
  • Gatsby’s life is an elaborate Facebook stalking scheme, gathering friends so he can get to one woman through them.
  • In Tom Buchanan, the novel even has the Political Meme Guy who relishes sharing startlingly dark facts about politicians and extremist conspiracy theories.

And in James Gatz—who renamed himself Jay Gatsby—the novel presents the quintessential Twitter persona: A man with an impressive handle and lots of followers who has carefully selected the information and image he presents to the world.

Gatsby is the mysterious character for whom the novel is named. He is a man with a thousand “friends” but no confidant—8.2K  “likes” but no one to love. What people say about Gatsby reveals a lot about themselves. They wonder who he really is, where he is really from, what parts of his persona are true, and what parts he invented. They know to ask, because they work at constructing their personal identities, too.

“That’s the best thing a girl can be in this world, a beautiful little fool,” says Daisy. The quote is meant ironically, but it could just as well be a Facebook motto.

On Facebook, it’s best not to get too deep. It’s best not to be too real. It’s best to stick to the shimmering surface of life. It’s best to be a beautiful fool.

“Twitter and Facebook can be a godsend, helping us connect and deepen friendships that have been fractured by technology in the first place,” I once posted on Facebook, feeling clever. “Or they could be a tool of the devil turning us all into narcissistic self-promoters shouting out several times a day that we are the center of the universe.”

The writer Ellen Haggerty Rossini corrected my thought in a comment.

“Not narcissistic and ‘center of the universe’ so much as human and in need of others,” she wrote. “It’s a cry of the lonely heart (and we’re all lonely): ‘I am here, I need to give and receive love, to touch others to be real.’ The odd thing about technology is that it seems to deliver social connection exponentially. But people aren’t made that way. One conversation with another person, in their presence, is worth a thousand tweets or posts, or more.”

She is right. The beautiful people chattering at West Egg are looking for love, too. They don’t find it—large parties are not more intimate after all—and then life (and death) rudely bring the party to a crashing halt.

It is hard to know how real life will intrude on our social media party.

“If the desire for virtual connectedness becomes obsessive,” worried Pope Benedict XVI in his 2009 World Communications Address, “it may in fact function to isolate individuals from real social interaction.”

We are Catholics so we should know better. We don’t believe in sola scriptura—the doctrine that says that words alone are a sufficient basis for a relationship with Jesus. Neither is the illustrated Bible of Facebook sufficient to know others. But sola scriptura isn’t wrong because it goes too far— it is wrong because it doesn’t go far enough. The words of scripture are necessary, but the sacraments—flesh and blood—need to complete the picture.

Rod Dreher’s new book about his childhood and his sister, The Little Way of Ruthie Leming, describes a close-knit southern community the polar opposite of Jay Gatsby’s mansion: St. Francisville, La., population 1,700. People feel alone when they are with others at Gatsby’s; you never feel alone (for better or worse) in a small town. Nobody came to Gatsby’s funeral; Ruthie’s rallies her town.

What does St. Francisville have that West Egg doesn’t?

Part of it has to do with place. The Long Island mansion is filled with people from Louisville, Chicago, and small towns in Wisconsin; but they strive to be from this moment, here and now. The good people of Dreher’s hometown can’t help but be from St. Francisville, from way back.

Part of it has to do with family. In the novel, the characters have all fled their families to discover themselves in New York. Dreher writes of fleeing New York to discover himself in his family.

But, significantly, it also has to do with religion.

A friend of mine whom I have never met, a writer studying philosophy at Boston College, tweeted: “As a South American I once had a taste of the type of community [Dreher talks about], but it no longer exists. I often wonder how I could get something like it back in my life.”

People replied with tweeted suggestions: Move to Italy. Be a monk. Live near monks. In other words: Go to a place the Church built.

In Great Gatsby’s Facebook mansion, we risk becoming rootless disconnected souls carefully revealing and concealing ourselves simultaneously. We too need to go to a place that the Church built.

“I ask you to introduce into the culture of this new environment of communications and information technology the values on which you have built your lives,” wrote Pope Benedict. “Human hearts are yearning for a world where love endures, where gifts are shared, where unity is built, where freedom finds meaning in truth, and where identity is found in respectful communion.”

The Church will once again become the most relevant institution on earth when we remember how to do that.

Tom Hoopes


Tom Hoopes, former editor of the National Catholic Register and Faith & Family magazine, teaches in the Journalism and Mass Communications Department, edits The Gregorian speech digest and is writer in residence at Benedictine College in Atchison, Kansas. He is the author, most recently, of What Pope Francis Really Said (2016).

  • lifeknight

    Nicely done with the comparisons. Most truly busy people have little time to “facebook” often. I try to visit it once a day, just in case one of my children has posted something. I know that many use it as a way to send pictures and post articles of interest. As a parent however, you almost HAVE to use it to be informed about your children and most especially, their friends.
    Like television, the use must not become obsessive. Some people give way too much ridiculous information and one must pity them for a lack of “social filter.” Perhaps those posting their favorite breakfast cereal are the ones who really need a friend.

  • tedseeber

    For the terminally unsocial, however, social media can be a godsend. I have Asperger’s. You will NEVER approach me in public to have a conversation with me, and if you do make the mistake of thinking I am normal, you’re never going to make that mistake twice. My inability to have empathy for other people’s feelings, means I am doomed to only getting glimpses of most other people’s lives. My wife and child are my only two friends in this world, all the rest, merely acquaintances who tolerate my bad behavior.

  • poetcomic1 .

    Virtual reality debases our very humanity. Television initiated the end of humankind as we know it.

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  • sibyl

    I read an article taken from Dreher’s book, in which he waxes lyrical about this small town and the community there. But what he and no one else I’ve read says — but should say — is that a key aspect of rootedness is, well, sticking in one place. You were focusing on social media, and of course this is a very important part of why people are so lonely. But another reason is that in order to have a true community, there has to be a core of people who just don’t go anywhere. We have to make some hard decisions, therefore. It can’t be only monks who provide stability and rootedness.

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  • FreeByForty

    So true and poetically stated. Facebook is both good and bad. It’s a good way for businesses to organically (and economically) promote themselves and get promoted by “word-of-mouth” marketing. It’s bad for individuals who think they are part of a community but all they really are is part of a community of stalkers and voyeurs.

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  • Perpetua

    I really enjoyed the insight and reflective nature of this piece. I am not on Facebook, by choice; I understand why others choose to use it. It does make me wonder what He would say to us if Jesus decided to Tweet… Thank you for sharing and happy road-tripping!

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